WELCOME TO THE KING CASH JUNGLE

King Cash Apparel empowers tomorrow’s leaders, those rising from the struggle, hustling for something bigger, and building their legacy from the ground up. We create timeless pieces that inspire confidence and pride, because style isn’t just what you wear, it’s how you move.

I am Yajaira, owner and brand designer I have always been big on honoring commitments and voicing social & environmental issues. Considering myself a Jill of all trades, I am also a mother and a proud Bay Area native.

Recognizing the challenges of being a young, single mother facing work-life balance, emotional difficulties, and financial strain, I understood the importance of persisting, persevering, and building resilience to overcome adversity. This involved working through emotional pain and suffering.

I created a brand that envisions a world without social stigma in which we can fashionably fight and victoriously win the system wearing timeless pieces.

KING CASH APPAREL offers authentic, raw, top quality timeless wardrobe.

Our Brand Values:

💪 Strength with Heart
We move with power and purpose. Like the gorilla, our strength is rooted in loyalty, love, and respect (for ourselves and our people)

🔥 Resilience
Built to last, our pieces stand up to the grind. Just like bamboo, we bend but never break. We rise, again and again.

💯 Authenticity
No gimmicks, no fronts. We stay true to who we are and encourage our tribe to do the same. Real ones only.

🌱 Sustainability
We respect the world we’re building in. That’s why we’re committed to eco-friendly materials and mindful production because legacy starts with responsibility.

🤝 Community
King Cash isn’t just a brand, it’s a family. We uplift each other, we lead together, and we create a legacy that’s bigger than ourselves.